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Laid AS is the first Norwegian company to design and manufacture sex toys for men and women. They have chosen an exclusive image in order to break away from the sex industry’s traditional style and at the same time remove preconceptions. The aim is for the quality and design of both the packaging and the product to create new sales arenas.
Design: Skin Designstudio AS
Project group design company: Tord Sandholt, Skin Designstudio AS
Award / year: Award for Design Excellence – 2010
Category: Packaging design